1990s

In contrast with the ‘anything goes’ makeup of the 70s and 80s, the 90s seem relatively tame and normal in comparison. No one wore bright green shadows and fuchsia lips in vogue, as the 90s saw a flood in the popularity of matte colours, carefully tended skin and natural brows.

After a decade of wearing often elaborate makeup, many of the early 90s trends encouraged women to let loose and promoted a natural, no makeup look. Grunge style, popularized by rock groups such as Nirvana, saw devotees allowing their long hair to flow pin straight and free with little to no makeup. On the opposite end of the spectrum, 90s darling Jennifer Aniston popularized “The Rachel”, a look just as much about the hair as the makeup. The hair cut quickly became one of the most requested in America and her signature matte, mauve lips were ‘the thing’.



Jennifer Aniston- iconic 1990s figure

http://images4.fanpop.com/image/photos/16100000/Rachel-Green-rachel-green-16164568-300-400.jpg

Many of the looks we see throughout the years are cringe-worthy today. Dark mauve or brown lip liner filled in with a creamy nude, is not a look that anyone would recommend or deem flattering in 2016. Taking past trends and making them work with modern sensibilities and palettes is always a must.

As consumers became increasingly sophisticated, brands met the challenge with muted brown toned makeup meant to enhance a woman’s natural beauty. From grunge to glamorous makeup looks, matte foundation was in. A modern base product that matches your skin tone and make sure to opt for coverage that suits your needs. The 90s look can be modernized by selecting a tinted moisturiser, as the natural look that is so popular now was also a mainstay of makeup twenty years ago.

Thick eyebrows were the emblem of catwalks and runways in 1990s. Not only were brows filled in, they were also groomed to perfection and brushed up to enhance thickness and shape. Cindy Crawford is a wonderful example of a classic 90s brow: squared off but carefully arched, Crawford’s brows were almost as popular as the model herself.

cindy crawford

https://c2.staticflickr.com/8/7034/6454148257_392e817b84_z.jpg

The 1990s gave birth to popular brands such as Stila, Urban Decay and Hard Candy, all of which made a name for themselves with their eyeshadows. While shimmer was not uncommon—just look at the Spice Girls—matte, earth-toned shades were in. Enhance the 90s inspired brows by applying the cream shade on the brow bone just beneath the arch, as well as at the inner corner of the eye. Coloured mascara was immensely popular, but this doesn’t mean that cobalt blue lashes are a must today. A plum shade will add complexity to your otherwise simple eye makeup, while evoking the subtle glamour of the era

While contouring was not yet a household term twenty years ago, matte neutral blush shades exaggerated cheekbones and did not compete with full matte pouts. While a thick line of blush was often applied just beneath or above the cheekbone the look was often severe and unnatural.

Perhaps the most recognizable makeup trend of the 90s, full matte mauve lips, can be easily modernized to suit our needs for a nude plump pout. Though many women called upon lip liner to give the illusion of full lips, and often lined outside the natural boundary of their lip line, a modern mauve lipstick in a matte formulation will give the same look without fudging the natural shape of your pout.

magazine front page

https://s-media-cache-ak0.pinimg.com/236x/fa/c4/b7/fac4b739e010f1c543fc542c919b582e.jpg

Remember the 90s were all about enhancing your own unique beauty and empowering you to wear makeup as you choose.
http://blog.shesaidbeauty.com/2012/08/07/beauty-retrospective-the-natural-90s/

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1980s

Make up in the 80s era was bold, bright and big. Stars like Brook Shields, Madonna, Cyndi Lauper, and Joan Collins were excellent icons of the 1980s fashion and style. The television shows of the 1980s era like ‘Dallas’ were fun to watch. The runway shows at Dior, Prada and Marc Jacobs were genuine tributes to the hardcore 80s glamour and punk style. If you have lived through the 80s era you might be familiar with the 80s look. The makeup of eighties era was bold, fun, exciting and full of delight.  80s makeup seemed trendy and normal at that period of time but differs in the natural look of the present times.

 

inspiring look

https://uk.pinterest.com/pin/405394403927230368/

Everything big, bold and bright was in thing whether be hair styles, clothes or makeup. Makeup in the 80s factually involved painting faces. Bold, dark and dramatic eyes with highlighted cheekbones were most important part of makeup. Eyes were colored in bold shades of eye shadow in dark hues of blue, green, purple, and layers and layers of eyeliner was applied. Women of the 80s loved to put on lipstick that popped in bright shades. Makeup was incomplete without mica, a shimmering and shining metallic powder used on the eyelids and other parts of the body. If you want to experiment with 80s style makeup, go ahead and do it. You don’t have to be 80s rock stars to have fun with these intensely colorful ideas and 80s makeup style

 

Eighties makeup symbolizes everything that is big, bold and bright. Women promised their bold courage in the eighties era with lot of pride. Bold and dark colors were the trend. The color palette ranged from blues, greens, fuchsia, orange, reds, and mauve. Women in eighties wore their makeup on the lips and eyes with heavy liners in bold colors, and carried them well. They would have worn their makeup into their workplaces as part of the growing power look. The makeup was exaggerated, huge and bold. Makeup was complemented with big hairstyle on large shoulders. The common style was applying heavy mascara and liners, eye shadows in bright tones of greens and blues, and heavily lined lipsticks in bold colors. This also made a statement of power, self-respect and being taken seriously at the workplace. 

heavy eye makeup inspiration

http://cf.ltkcdn.net/makeup/images/slide/149733-522x698-very-heavy-80s-makeup.jpg

Women in the eighties were leaving their hesitations and were blossoming up into their own individualities. They became more sophisticated and powerful. This confidence and power spread through in their makeup styles and their clothing. Women clothing was now more about power suits and was complimented by bright makeup. Among the many bright colors used blue, fuchsia and turquoise tones were very popular with the women of eighties. The cosmetic companies also came out with bright color palettes, especially for nighttime makeup routine

http://lifestyle.iloveindia.com/lounge/80s-makeup-9242.html

 Madonna had a massive influence throughout the 80's and made heavy brows and beauty spots quite fashionable, with women frequently drawing on their moles and leaving their brows natural

http://zoekarlismakeup.blogspot.co.uk/2012/05/makeup-history-1980s-girls-just-wanna.html

inspiring look

http://zoekarlismakeup.blogspot.co.uk/2012/05/makeup-history-1980s-girls-just-wanna.html

 

 

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16/10/15- 1980’s afro

 

Today in lesson, we got taught a technique to complete a 1980’s afro style hair. There are many ways on how to do this look, with crimpers or curling chopstick tongs for example, but we completed this look by using metal hair pins, which are wider than normal hair clips, and straighteners.

 

We started by sectioning the hair as it is much easier to work on smaller parts rather than one big head of hair. I sectioned it into four sections, two from the middle to the ear, and two from the ear to the back of the head. Firstly, I had to take a very fine piece of the hair and wrap it in a figure of 8 around the hair pin starting from the very root of the head, going over and under all the way until the hair was at the bottom. Then I took the straighteners and pressed the heat onto the hair pin with the hair and then left it to set, and went on to the next piece of hair. Then when all the hair was finished, I then removed the pins and it left a pattern in the hair, for when I brushed it out it gave it an afro look.

 

I was so shocked at how easy and well this look turned out because I had never heard of it before. It is a simple yet effective technique that if I were to work on a film or tv set and had relevance to this era e.g. Saved by the bell, I would definitely use this technique to complete the look.

1980s afro

 

1970's

If you look at the clothing of the 1970s, it was sort of “out there”, whereas the 70s makeup trends of the decade were actually quite subtle. Women looked pretty and natural though there was always a little splash of colour that brightened up the face that gave a playful or mysterious look.

magazine page showing eyeshadows

http://prettyintheeast.com/2014/06/20/makeup-through-the-ages-1970s-inspired-look/

The heavy matte foundations of the previous eras, e.g. the long false eyelashes that Twiggy donned in the 1960s, lip liners, dark or bright lipsticks, and heavy mascara, where all gone in the 70’s

Instead, women who followed the 70s makeup trends looked almost luminescent, a tradition that has begun to re-emerge in the world of cosmetics. Foundation was never thick or heavy and matched the skin tone as best as possible.  Makeup in “nude” colour that simply evened the skin tone was the best seller because women were hoping to achieve a very natural 70s makeup look. If it appeared that a woman was wearing no makeup at all, she had met her goals.

In some cases, women went for a tanned look, using a natural-looking bronzer to achieve the effect. For blush, most makeup experts recommended a rosy look and women achieved this by using a translucent gel blush rather than a powder blush. This type of blush added a natural touch of colour to an otherwise neutral palette but also gave the skin a healthy glow.

When it came to choosing eye makeup, women of the 70s inhanced their eyes and drew attention to them as much as possible.  Eye shadows were usually very colourful shades, especially blues and greens, but neutral pinks and browns were chosen as well.

 

traditional eyeshadow colours of the 70s

http://hair-and-makeup-artist.com/womens-1970s-makeup/

 

Eyeliner was another important tool in every woman’s makeup bag. This beauty tool was used to draw the cat-like lines on the eyelid. Liner added a kind of mysterious look to the face and was used liberally. Mascara, in contrast, wasn’t used very often in the 70s. If it was, it was employed to lengthen the lashes but not for thickening.

On the lips of a typical 70s women, you would never see shades of lipstick that contained the words red, plum, or raisin. On this part of the face, neutral was the name of the game as well. Most 70s women preferred to draw more attention to their dramatic eyes so they chose lip gloss or frosted lipstick in very muted shades of pink, peach, or even nude. Lips were almost transparent and lip liner was a definite no-no.

http://www.classic70s.com/70s-makeup.html

 

iconic makeup

http://hair-and-makeup-artist.com/womens-1970s-makeup/

 Hippie Movement

The hippies where a period in the 60’s in which people, mainly younger people, were trying to break away from societies’ values that were being placed on them.  They did this by protesting what they saw wrong with the world, including the Vietnam war.  Peace became the ultimate message of the 60’s.

The hippies Movement began in San Francisco and spread across the United States.  Many hippies relocated to a certain area of San Francisco known as the Haight Ashbury District.

Drugs were a huge part of the hippie movement, marijuana being the most commonly used drug of the decade, followed by LSD.  The Hippies also took the form of dropping out of society to enforce the changes they felt necessary.  It was an era of rebellion.
https://vietnamartwork.wordpress.com/what-is-the-hippies-movement/

hippys

http://www.britannica.com/topic/hippie

 

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1970’s look – 2/3/16

Products used:

o   Moisturiser

o   Concealer

o   Foundation

o   Powder

o   Contour

o   Eyeshadow

o   Eyebrow filler

o   Eyeliner

o   Eyelashes

o   Lip gloss

facechart

Today I had a two-part assignment for a period hair and makeup look of your choice. The first part, we had to pick an era that we had never done before, and come up with a design that was relevant to the era. I choose 1970’s because I had never done it before and I wanted to do something different.

 

I started by cleansing and moisturising my models skin, prepping it for the makeup. I concealed all blemishes and dark areas under the eyes to give a flawless look in the photos. I then matched foundation to my models skin tone and applied all over the face then set the foundation with translucent powder. I then added a little contour on the cheeks and forehead of my client, not too much, but enough to create a shadow in the images.

 

I then began filling in the eyebrows. I was happy with my models natural eyebrows because in the 70’s, eyebrows were kept quite bushy, but not untidy, which my model matched perfectly so I just had to fill them in a little bit to get a nice shape to them.

 

I moved onto the eyes after the brows. I started with a light nude colour as my base, then I applied a gold shimmer eyeshadow to the lids, and brought the colour right up to near the eyebrows. I then added a pink shadow to the very bottom of the eyebrows, going into the eyebrows but not enough to take away the colour from them. I then brought the pink down at the inner corner of the eye to the tear duct. I also applied the pink eyeshadow on the lower lash line, then finished the eyes off with winged eyeliner, eyelashes and mascara. I used these colours because they are bright colours, but not outstanding. I wanted this to be a subtle but clear 70s look so I thought these colours were perfect.

 

I then went on to the lips. I didn’t want anything bold for the lips in this look, so I simple applied a pale pink eyeshadow to the lips, then added lip gloss for a glossy effect.
 

I absolutely loved this look and how it turned out on the photos. I wanted to do something a bit different, but stay within reason to the 70’s as they experimented with colour because of the ‘hippy’ movement.

1970s traditional look

 

 

For the second part of this look, I had to then change the period look, and change it into a current trend version. I decided since the first look was quite subtle, I would change it completely and make a version that is very bold and bright.

 

facechart- current trend

I removed the eye makeup from the previous look, and instead of using colours like light pink and gold, I would use very bold purples and blues. I used these colours because i wanted the look to be bright and stand out, and to be completely different from the first one. Through researching this era I linked the bright colours through the information I founded as they would have used a lot of blues and purples. I started by using a deep purple/blue colour on the crease and blended it around the eye. I then used a shimmer purple over this to create a shinny effect. I then added a dark bright blue on the corner of the eyes and blended it in with the purple. The shimmer from the purple then added shimmer to the blue. I then used a lighter blue from the tear duck to around the middle of the eye until it met with the darker blue and blended them two together. I then put white in the tear duct so the look didn’t make the eyes look small. I then blended some of the colours I used on the top of the eye to the lower lash line. Then I finished with a bolder eyeliner with a flick, eye lashes and mascara for the lower lashes.

 

After applying the eyeshadow, I found that a lot of the pigment had fallen onto the face, which meant I could try to gently brush it off, or I could remove the whole face makeup and start again. I tried to brush it off but it smudged and created a worse mess than it was in the first place! So I had to remove the whole face and start again, with concealing, foundation, powder and contour. I made the contour much stronger in this second look because I want it to be much different that the first look, and I didn’t want to go for subtle in this one.

 

For the lips, I removed the shinny gloss, and used a dark purple lip liner to outline the lips, which I then filled in with purple lipstick. I then used the shimmer purple eyeshadow on a fluffy brush and gently stroked over the lips to create an almost neon shimmer effect on the lips.

This was one of my favourite looks to do because I found it very fun to do and it was different to all the looks I’ve done before. I wanted to show the difference in the two looks clearly which I believe I have done well. I think this look worked well and I am very proud of it. If I were to do this again I would change the order in which I perform each element of the makeover as it wasted time and products.

1970s changed to current trend

1960's

The 1950s look continued into the 1960s – the elegant eyes, pale pink hues and loads of powder. There were three distinct looks in the 1960s, the classic, the mod and the hippy. The mod look is the cosmetic look most remembered from this beauty era. The Mod subculture was at its peak during the early and mid '60s, which brought about a more playful approach to makeup and the use of color. Voluminous hair, lots of eyeliner, and the pixie cut also made their way into mainstream style during this decade. 

popular eyeshadows

http://www.eyeshadowlipstick.com/4583/1966-alexandra-de-markoff/

Eye-shadows turned pale for a daytime look. In the evenings – lush primary shades like blue and green were in vogue. Foundation compacts out-sold liquid and cream foundations. In the Swinging Sixties in contrast with paler eye-shadows, foundations and rouges all emphasis went on eyeliners and lashes. False eyelashes applied with lashings of mascara were made particularly popular by Twiggy. Lip liners were rarely used by younger women, who now preferred a softer line.

The cat eye look for eyes of the 1950s disappeared and emphasis went back to lashes. Now with false eyelashes taking on a whole new popularity. The 1960s was the first ‘retro’ decade with styles in both clothes and makeup harkening back to the 1920s, however with a more waif like appearance. Lips were pale to help emphasize eyes. For a time lipsticks took second place to the eye.

http://glamourdaze.com/history-of-makeup/1960s

 

inspiring look

https://www.pinterest.com/pin/449093394064718752/

In the late 50s the make up company Gala had introduced pale shimmering lipsticks with added titanium.  Later Max Factor brought out a colour called Strawberry Meringue which was a pastel pearly pink.  They really caught on in the sixties as young girls were frowned upon if they wore brazen red lips, so the softened pink and peach colours were acceptable initially to parents, but then became a trend.

Magazines taught step by step how to use recently introduced lip brushes and young girls began to blend and mix their own lip colours often having first blotted the lips out with Max Factor Pancake make up. 

http://www.fashion-era.com/make_up_part_2.htm#1960s_Make_Up



twiggy

http://www.collegefashion.net/beauty-and-hair/beauty-by-the-decade-the-1960s/

 

Pop Art

Pop art is an art movement that emerged in the 1950s and flourished in the 1960s in America and Britain, drawing inspiration from sources in popular and commercial culture such as advertising, Hollywood movies and pop music. Young artists felt that what they were taught at art school and what they saw in museums did not have anything to do with their lives or the things they saw around them every day. Instead they turned to sources such as Hollywood movies, advertising, product packaging, pop music and comic books for their imagery.

www.tate.org.uk/learn/online-resources/glossary/p/pop-art

popart of maryln monroe

http://carletonsart.blogspot.co.uk/

 

Pop Art was brash, young and fun and hateful to the artistic establishment. It included different styles of painting and sculpture from various countries, but what they all had in common was an interest in mass-media, mass-production and mass-culture.

If there was one artist who personified Pop Art it was Andy Warhol. He originally worked as a 'commercial artist' and he looked at things from from the imagery of mass-culture: advertising, comics, newspapers, TV and the movies.

Warhol clearly shown the spirit of American popular culture and elevated its imagery to the status of museum art. He used second-hand images of celebrities and consumer products which he believed had a dullness that made them more interesting. He felt that they had been stripped of their meaning and emotional presence through their mass-exposure. Usually destroying the values of the art establishment, Warhol was fascinated by this dullness which he celebrated in a series of subjects ranging from celebrities to soup cans. Whether it was a painting of 'Campbell's Chicken Noodle' or a 'Car Crash', a portrait of 'Elizabeth Taylor' or the 'Electric Chair', Warhol's detached approach was always the same: "I think every painting should be the same size and the same colour so they're all interchangeable and nobody thinks they have a better or worse painting." Warhol saw this aesthetic of mass-production as a reflection of contemporary American culture:

"What's great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest. You can be watching TV and see Coca Cola, and you know that the President drinks Coca Cola, Liz Taylor drinks Coca Cola, and just think, you can drink Coca Cola, too. A coke is a coke and no amount of money can get you a better coke than the one the bum on the corner is drinking. All the cokes are the same and all the cokes are good. Liz Taylor knows it, the President knows it, the bum knows it, and you know it."

http://www.artyfactory.com/art_appreciation/art_movements/pop_art.htm



Cocacola

http://m.repubblica.it/mobile/d/sezioni/cucina/2015/01/09/foto/cibo_arte_mostra_brescia_seicento_warhol-2441103/1

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1960’s Fashion show- 10/12/15

Products used:

o   Moisturiser

o   Concealer

o   Foundation

o   Powder

o   Eyeshadow

o   Lip stick

o   Lip pencil

o   Eyebrow filler

o   Contour

o   Eye liner

o   Eye lashes

o   Mascara

o   Pigment  

facechart

 

Today we had to do make up for a fashion show that a dance crew where performing at. The dance crew that myself and a few others were assigned to was 1960’s themed, and there were 7/8 dancers. They all needed the exact same makeup, so as a group we had to collaborate and decided on a design that we were going to do. We decided to go for the traditional 1960’s Twiggy look with the cut crease and drawn on eyelashes.

 

To begin this look, I started off with cleansing and moisturising the skin getting it ready for the heavy makeup. I then concealed any blemishes or imperfections on the skin for it too look flawless under the lights for the fashion show. I then matched her skin tone with foundation and applied a heavy coverage to the face. Because they are dancers, I wanted to make sure there would be enough on without them sweating it off and so the lights wouldn’t wash away the colour. I then contoured the cheeks quite lightly, just to give them a shadow glow.

 

I then moved onto the eyebrows. My model had quite think untidy eyebrows, which made it very difficult to create a shape from them as she did not want me to pluck them. This was a very challenging task, because in the 60’s, many women would shave off their eyebrows and pencil them in to get them perfect and natural looking. Untidy eyebrows where not in the fashion, but I had to try to make a shape suitable from them.

 

After the eyebrows, I started on the eyes. I began with a base colour, a deep nude colour, then I drew with black eye pencil a semi-circle around the crease of the eye to give it a cut crease look. I then started to add black on the outer side of the circle, and smoked the eye outwards. I started the black quite light, then gradually built it up and up until I was satisfied with the colour. Once the outer side was finished, I then added white all over the lid of the eye, meeting the black pencil liner. I then went over the line with an eyeliner marker to make it more pronounced and stand out more. With the marker, I also drew along the lash line, and created a flick. I choose to do this because I was inspired by the Twiggy look, and these are the colours that she used for her makeup. Whenever I think of the 60's, I always think of the black and white cut crease, so I thought it fitted well.

 

One of the most iconic elements of the Twiggy look was the bottom eyelashes that were drawn on, so we were sure to include them in the look. I found this to be one of the toughest things to do as you have to use a liquid eyeliner, and draw on think eyelashes that match on both sides on the bottom eyelashes. I found this task very difficult and found myself repeating the process again and again trying to get them perfect. I then added eyelashes to the upper eyelashes to give the complete look.

 

After the eyes, I found myself having to tidy up the face makeup under the eyes, because of the black eyeshadow falling under the eyes and creating a mess to the face. If I were to do this again I would definitely start with the eye makeup, then do the face after because I found myself wasting a lot of time to get this right again, and we were on a timescale.

 

I then attented to the lips. Lips back in the 60’s where very pale and natural looking. The bright red colours where gone and it was now nudes or light pink colours. So I began with outlining the lips with a pink colour liner, then filling them in with a nude lipstick. I felt that the colour wasn’t very nice with the overall look so I then decided to use a pink eyeshadow on a fluffy brush to gentally brush over the lips to give them a more pinkish colour than nude.

 

I am very proud of my overall look and felt it looked very well and that it suited my model especially well. If I were to do this again I would change the order in which I performed the layout of the makeup, but I felt it worked out well in the end.

 

1960s dance look

9/11/15 -1960’s beehive

 

In today’s lesson, we learnt how to do a 1960’s beehive hair style. Like the previous lesson, we split the hair into sections so it is easier to work with and it makes everything less confusing. I left about two centimetres of the hair all around the front out, because I used this part of the hair to be the smooth over layer so it looks neat. I then sectioned the hair into three parts again, from the middle to behind the ears, and then the back section.

 

I started by back combing the hair so it gave it volume and height for the beehive as from researching this era, it is clear that they had very dramatic and large hair. I then started to create the shape by taking a small section from each side, and clipping it together at the back, then repeating this over and over again until all the hair was up and it was the shape I wanted. I then took the piece that I left at the front and pulled it over all the backcombed hair and pinned it on top so it finished the look nicely and gave it a smooth look. We could leave the back section down, but I wanted mine to be a complete beehive so I added all of the hair.

 

I really liked this look, however if I were to do this again I would need to work more on backcombing to get the perfect shape and height as I think my completed look appeared quite flat and I think I could  do better with practise.

 

1960s beehive